Frequently Asked Questions

You can learn more from our frequently asked questions

Cowboys Consulting is a San Antonio-based web design and digital marketing agency helping local and national service-based businesses grow through WordPress websites, SEO strategy, and automation systems. We build conversion-focused websites, optimize Google visibility, and manage online marketing campaigns that turn clicks into clients.

What does Cowboys Consulting specialize in?

Cowboys Consulting is a full-service digital marketing and web development agency based in San Antonio, TX, serving clients across the U.S. We specialize in WordPress website design, local SEO, and social media marketing for service-based businesses ready to attract more local customers and grow their brand online.

How does your web design process work?

We follow a proven, step-by-step process designed to make your project smooth and stress-free:

Discovery Call – We discuss your goals, audience, and business needs.
Strategy + Site Map – We outline structure and features for usability and conversions.
Design & Development – We build your site in WordPress + Divi for flexibility and SEO.
Testing & Launch – We handle domain, hosting, and go-live setup.
Training & Support – You’ll receive a walk-through video and ongoing support options.

What’s the difference between web design and web development?

Web design focuses on visuals — layout, colors, fonts, and overall brand feel.
Web development brings it to life through coding, functionality, and integrations.
At Cowboys Consulting, we handle both, ensuring your site is as functional behind the scenes as it is beautiful on the front.

How long does it take to build a website?

Most projects take 4–6 weeks, depending on content, complexity, and feedback turnaround.
Express timelines are available for clients with clear content and tight launch dates.

Do you offer SEO services for existing websites?

Yes. Whether you built your site yourself or worked with another agency, we can audit, optimize, and restructure your SEO for stronger visibility. Our SEO packages include on-page optimization, metadata, internal linking, local citations, and ongoing blog content written in Ed Winslow’s local SEO framework.

What industries do you serve?

We work with service-based and location-based businesses such as:

Home service companies (plumbing, HVAC, electrical)
Construction and industrial businesses
Coaches and consultants
Health and wellness providers
Local entrepreneurs and small business owners

If you serve your community, we help your community find you.

What makes Cowboys Consulting different from other marketing agencies?

You’ll never be treated like a number here. We offer personalized, one-on-one strategy with results-driven implementation — no cookie-cutter templates, no confusing tech. You’ll work directly with Daphne Boyd, a marketing strategist and WordPress expert with years of experience helping small businesses grow through smart automation, SEO, and authentic branding.

Can you help me get on Google’s first page?

We’ll be honest: no one can guarantee rankings — and if they do, run.
What we do guarantee is a proven SEO framework focused on consistent, local visibility, relevance, and authority-building that helps your business climb higher and stay there.
Most clients see measurable results within 90 days of consistent SEO implementation.

Do you manage Google Ads or social media too?

Absolutely. We manage Google Ads, Meta Ads (Facebook/Instagram), and Pinterest campaigns, depending on your goals. Our ad strategy combines SEO data and conversion tracking, helping you spend smarter — not just more.

Can you fix or redesign my existing website?

Yes — and we do it often. If your site is outdated, slow, or not converting visitors into leads, we’ll redesign it with strategy-first development, SEO optimization, and clean design that works on every device. Many clients see a 50–200% boost in traffic after their redesign.

What are your pricing and payment options?

Every project is custom, but our typical WordPress websites start at $4,000, and SEO packages start at $1,500/month. We also offer VIP Days, digital product setup, and monthly retainers for ongoing support. Flexible payment plans are available for qualified clients.