A modern, mobile-friendly website designed for an RV park in Pleasanton, Texas — built to showcase amenities, attract long-term guests, and help travelers easily find and book their stay online.
Hwy 97 RV Park partnered with Cowboys Consulting to elevate their digital presence and attract more guests — from oilfield workers to cross-country travelers. They needed a professional, easy-to-navigate website that reflected their friendly atmosphere, convenient location, and full-service amenities.
Project Target
Our team designed a custom WordPress site with streamlined navigation, booking options, and SEO-optimized content to improve visibility for travelers searching online. With a focus on clarity, mobile usability, and local search optimization, the new website helps Hwy 97 RV Park stand out in the competitive South Texas hospitality market.
Our objectives for this project were to:
Highlight the park’s amenities, hookups, and long-term stay options
Improve online visibility for “RV parks in Pleasanton TX” and “South Texas RV sites”
Provide an easy-to-use mobile booking experience for travelers
Build a clean, welcoming design that matches the park’s laid-back atmosphere
Encourage direct inquiries and reservations through clear CTAs
The finished website delivers both beauty and functionality — helping Hwy 97 RV Park maintain a strong online presence and keep their spaces booked year-round.
Deliverables
Custom WordPress website design and development
On-page and local SEO for “RV park Pleasanton TX” keywords
Optimized content structure and metadata
Mobile-friendly responsive layout
Contact and booking integration
Results
Since launch, Hwy 97 RV Park has:
Improved local search rankings and visibility on Google Maps
Increased direct booking inquiries through the website
Established a professional online presence that builds guest trust and retention
Project Details
Client Name:
Hwy 97 RV Park
Category:
Local Business Website | SEO & Strategy | Web Design & Development
Start Date:
04/2024
End Date:
05/2024
Website:

